How is it possible that somebody who designing a website or a business card decides to leave out the postal address, the post code or any other detail that can be crucial to find your business?  Think about it: if you are difficult to find the odds are that a potential customer may decide to go to an easier to find competitor.

This is my check list: although not exaustive it probably helps to correct many basic mistakes:

• Have your full name, title, job title or profession on your business card;
• Have the full postal address on the business card;
• Have a “contact us” or “about us” page that has the full postal address and perhaps a Google map;
• Have a “our team” page and highlight who the top person/people behind the organisation are;
• Register your company on Google maps and then search the name of your company and the city where you are: you should really be on the first page!

Be easier to find, even for your customers is a post from: Massimo Gaetani's blog