A keynote from Gary Vaynerchuk

Gary is one of the most famous marketeers who managed to capitalize his Social Media effort in a big way. After growing his family business from a small shop to a €60M winelibrary.com he is now consulting companies among the Fortune 500 about how to use Social Media to engage with their customers. Here is one of his latest keynote (warning for the language).  The last 15 minutes, including the Q&A is the most valuable: Continue reading

Happy New Year 2010 and social networks

First post for the year can just reflect how I feel this morning: a happy new year starts, a nice and quiet celebration last night and a profound transformation in the way I felt New Years Wishes are sent from person to person.  Social networks are very much shaping the way many of us interact with a broad audience both for business and leisure but never before I noticed this until these festive days. Just 15 years ago post cards were sent before Xmas and New Year and then we would exchange wishes in person with people we were spending our NYE party.  About 10 years ago the popularity of mobile phones made possible connecting (if and when lines were free) with people that were not necessarily close to us.  Personally, until last year, this was the way I exchanged messages with friends and relatives. Of course Emails was there along the way but they require being in front of the computer Continue reading